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12/6/2009 10:09:03 AM -
My New Training Website is Finally Up!!!

Matt McGorry Training

This has been in the works for many months. The design phase really took forever, as I worked with the guy I hired but didn't have an exact vision before we got into it.

I wanted to to appeal to my ideal clients; a serious New York type of clientele. My last site was too dark as a whole (both in tone and design) and was intimidating to many of the people that I'd asked about it.

At this point, I train mostly male clients, and I didn't want to "feminize" the site too much, although I still wanted it to appeal to women who were interested in serious training. As a result, even the picture selection on the home page was a big deal. I tried to find the right blend of pictures that expressed the right message to perspective clients.

I'm using this site more as a marketing tool for potential clients that I come in contact than to simply draw in people off the internet. I think that this will prove to be a powerful marketing tool.

Feedback is very welcome.

Matt McGorry

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